Holly Hickman is a
prominent fitness professional who also happens to be – lucky us – an
all-around sports junkie and online media personality. She is launching the “Team Holly” brand as a
webcast host for “Elite Hoops Report.”
We got a chance to speak with Holly about her upcoming role………
EHR: Welcome to “Elite Hoops Report!”
HH: It’s an
honor and a privilege…….
EHR: Seriously?
HH: I had to
turn down Sportscenter, but money’s not everything.
EHR: Where will you be taking us over the
next year in the basketball world, what can we be looking for?
HH: “Girlz BBall
Power Hour???” “Heels and Hoops???” “How
to watch the NBA while loading Instagram at Starbucks???” Not sure where the journey goes, in the short
run just hoping to create a brand, offer some hoops talk, just enjoy my free
time doing some media in the sports world……once a jock, always a jock, right?
EHR: Speaking of being a “jock,” you’re a
fitness professional as well as full-time student…….How did you transition into
basketball blogging?
HH: It’s easy –
love fitness, already had a media presence, it was a good fit to join you guys!
EHR: Now turning to hoops, any predictions
for the remainder of the NBA season, and what have you seen so far?
HH: Russell
Westbrook remains a fashion maven – so I am always interested in OKC games……..Golden
State keeps winning, but it seems a lot harder than it should……I still see a Golden State-Cleveland series in the
end.
EHR: What is an online personality?
HH: Hmmmmm……good
question…….we get to look fabulous, we offer engaging content, we provide our
followers great fun and interesting info on topics they find interesting……this
has become obvious but social media allows you to engage more people and tailor
the message and the medium to a specific audience. That’s
what we are doing here with “Team Holly” and I am glad to be a part of it.
EHR: Is it just “Team Holly”?
HH: Well, each
webcast will have different titles, the subject matter I blog about will have
different each time. “Team Holly” is probably the catch-all phrase to cover
what I will be doing. It will
intersperse my content from fitness and being an everyday student, social
content, along with the basketball stuff…..will offer everyone a chance to
connect in some way, be a part of the team……. It’s not brain surgery, we all
have our day jobs, just me doing what I do and hopefully people enjoy it.
EHR: Thanks Holly for your time and we will
be checking in with all that you do……I’m following your twitter right now.
HH: Ummm…..what
took you so long?
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